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Superside Brand Models

Explore Brand Models and learn how they support on-brand image generation, creative alignment, brainstorming and design workflows.

Updated this week

If you’re interested in using Brand Models, contact your Account Manager to get pricing tailored to your account and needs.

Brand Models are a Superside service that uses a curated selection of image assets to generate new visuals that stay consistent with your visual identity. They can also combine multiple context layers into a single output, allowing you to blend styles such as photography, illustration and environments into one cohesive visual.

Available directly in Superspace, Figma and FigJam, they help you create on-brand images such as photos, illustrations, characters and 3D-style imagery.

What’s included with your brand model

Superside supports the full process of building and curating a model that reflects your brand style. With Brand Models, you get:

  • Access through Superspace and a Figma plugin so you can generate visuals in your workflow.

  • Creation of an AI-generated dataset if you don’t have one.

  • Model creation and dataset curation handled by Superside’s team.

  • Testing and troubleshooting of the model.

Use cases for brand models

Brand models can be curated for different types of visual output, depending on what you want to generate:

  • Style. Best for defining a specific artistic direction, visual mood or aesthetic.

    • Branded photography style

    • Custom branded illustrations

    • Unique 3D icons for your brand

  • Objects. Best for generating products, packaging and promotional materials with high clarity and detail.

    • E-commerce product shots

    • Clothing ads with AI-generated models

    • Tech and electronic devices

  • Characters. Best for generating people, fictional characters, 2D or 3D mascots and AI influencers.

    • Photorealistic 3D mascots for brand campaigns

    • Human models for fashion and lifestyle ads

    • 2D characters for social media content

  • General. Best for any scenario where consistent, on-brand imagery can save time.

    • Backgrounds for website hero images

    • Abstract patterns for randing

    • Brand elements such as 3D shapes and gradients

Each asset type requires its own model, and your account can have multiple models.

Ways to use brand models

Brand models can support different parts of the creative process, from early exploration to clearer collaboration.

Briefing and ideation

Use brand models to bring briefing and ideation into one workspace. Generate first-pass images, explore creative directions and share visual references with your Superside team. This helps turn early ideas into a clearer starting point for execution.

Brainstorming

Use brand models to explore ideas before production begins. Create moodboards, test visual directions and generate early creative options with your Superside team. This makes it easier to align on direction before design work starts.

Creative alignment

Use brand models to define and communicate art direction, visual tone and project expectations in one place. This gives teams a shared visual reference for collaboration and feedback.

Design accelerator

Use brand models to generate on-brand starting points quickly. They help you mock up concepts, test ideas and create visual drafts for designers to refine. This helps teams move faster at the beginning of a project.

Creative support

Brand models can help reduce the effort needed to get started. By speeding up early-stage exploration, they give teams more time to refine ideas and focus on final creative quality.

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