After your onboarding sessions, it’s time to work on your first project. To set clear expectations and ensure an efficient delivery and effective collaboration, our projects follow a structured process.
In this article, you will find the following information:
Why Superside project workflow matters
A clear and predictable workflow helps you and your team get the most out of Superside. By following a consistent structure across every project, we make sure expectations are aligned early, communication flows smoothly, and creative quality stays high.
This workflow also gives you visibility into scope, cost, and timelines from the start, while enabling our creative team to deliver efficiently and adapt to your needs as they evolve.
Superside project steps
In the following sections, you can find an overview of the standard workflow, with details on each stage so you know what to expect the first time you work with Superside. Note that these are the standard steps, and they might change to ensure we adapt the process to your project and team's needs.
1. Brief submission
In the brief, you provide all the necessary information: project goals, creative requirements, brand guidelines, references, deliverables, deadlines—the more detailed, the better.
2. Quote approval
After you submit your brief, your Superside Project Manager (PM) reviews it with you, aligns on scope and expectations, and then provides a cost estimate and timeline.
Quote approval is a step for confirming the budget, but it isn’t required to start work in all cases. See more details about the process in Review and approve project quotes.
This step ensures alignment before the creative work starts, avoiding surprises or misalignment down the road.
3. Project kickstart
After scope and priorities are aligned, your Project Manager sets milestones and assigns the work to the creative team.
Throughout the process, a Creative Lead (CL) supervises the work and monitors quality to ensure deliverables meet Superside’s high standards.
4. First draft and feedback
You receive your first draft or concept. This gives you a first opportunity to review the work.
Internally, align with your brand and creative teams (or stakeholders), and collect feedback. Then, submit that feedback back to your Superside Project Manager.
This feedback step ensures that revisions are focused, consistent, and aligned with your internal stakeholders before the design team proceeds.
5. Revisions
Superside handles revisions efficiently. As standard, two rounds of revisions are included. This helps refine the asset based on your feedback.
If needed—for example, due to added complexity, more stakeholders, or new requirements—additional revision rounds might be arranged, depending on scope.
6. Deliverables and project closure
Once you’re happy with the final version, let your PM know and close the project. You receive final deliverables and, if applicable, all working files.
The project documentation and assets remain organized in Superspace for easy access and future reference: from brand assets to delivered creatives, everything is stored, tagged, and versioned.
This is also the time to share your post-project feedback.
Meeting cadence
To keep your project on track and aligned, we complement our async workflow with a standard set of recurring meetings:
Weekly sync with your PM. Align on briefs, priorities, and project status. Note that preparation and meeting time are charged to your budget.
Monthly session with your Customer Success Manager (CSM). Review performance and plan upcoming work.
Quarterly check-in with your CSM. Assess overall account health and align on long-term goals.
Delivery times and fast turnarounds
Our global creative team and streamlined workflows mean we can often turn projects around quickly without sacrificing quality.
That said, turnaround time depends on the complexity and scope of the work. High-volume production requests based on existing assets (like resizing ads or updating templates) are typically much faster than projects that require original creative development, like brand identity, concepting, or video production.
Fast-turnaround projects
Some Superside subscriptions include fast-turnaround support for urgent or high-impact requests with tight deadlines. Fast-turnaround projects are priced at a premium and availability depends on your plan, so check in with your CSM to confirm what’s included in your subscription.
Fast-turnaround work is only available in some cases and for certain production-style tasks, such as resizing, adapting templates, or quick edits to existing files. More complex work, like fresh concepting, branding, or video, requires a longer timeline.
How it works
We confirm availability after you submit your brief. Your PM reviews your brief and lets you know if the timeline is doable based on the project’s scope and our current capacity.
Weekday delivery only. Fast-turnaround delivery is only available Monday through Friday, with Thursday as the last day to submit a request.
Quick alignment is required. Because timelines are compressed, the work will start without a quote approval. Your PM will send you a project summary and budget, and the team will start working on it right away.
Delivered as final. Fast-turnaround projects are treated as final deliveries, and revisions aren’t available.
Turnaround speeds (if included in your plan)
24-hour delivery: Delivered in 24–47 hours.
12-hour delivery: Delivered in 12–23 hours.
For additional information about fast turnarounds and urgent deadlines, contact your CSM. They’ll work with you to explore options and prioritize accordingly.
Additional considerations
The workflow described in this article is the standard process. Depending on your project type, team structure, or timeline needs, steps might be adapted. For example, you might need extra revisions; and complex services, such as video and motion projects, have different workflows.